nice to meet you.
I'm Hiroki Machida, producer at OKINAWA JEWELRY.

While running a jewelry brand in Okinawa,

I've met many brands and artists.

Every time I encounter one of their pieces, I'm struck by the realization that jewelry isn't "made solely of metal and gemstones."

Behind it all are the landscapes the creator has seen, the events that have moved their heart, and the feelings they have cherished.

Each of these individual elements becomes a unique expression of that person, which is then transformed into jewelry.

And in Okinawa, there are many fascinating pieces of jewelry that are born from the sensibilities nurtured by the unique nature, culture, and lifestyle of the people of this land.

I believe that an encounter with a piece of jewelry can make a person shine, and that radiance can spread to those around them, eventually having the power to change society itself.

That's why we want to share jewelry made in Okinawa, along with the stories behind it, with even more people.
It was with these thoughts in mind that we launched OKINAWA JEWELRY.

Here, I will introduce brands, artists, and works that have moved me and that I want you all to know about.

We hope that this place will inspire you to find that special piece of jewelry for you.

OKINAWA JEWELRY

Producer: Hiroki Machida